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Project: Ad Design
Problem: The current advertisements for the young women has been using sex to sell a product. The MAC cosmetic ad featured below is wanting the consumer to donate to the HIV/AIDS fund but the message isn't clear enough and being hidden behind the sex appeal.
Solution: Teaming up with the Ophelia Project (a group of young women and mentors) we decide to redesign current ads in the media. We want to show you don't need to send a message with sex just to sell a product or produce a donation.

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